The topic of the L.L. Bean book is Fly fishing, “an angling method that uses lightweight lure— called an artificial fly — to catch fish”. The overall goal behind the book design is to properly inform those interested in learning the art of fly fishing. The content of the booklet will be designed for those to understand further fly fishing, specifically the Philosophy of Fly Fishing, How to Fly Fish, detailed stories of fly fishermen, best places to fly fish, as well as the catch and release policy
